Sales Manual for Strategically Planning a Sales Presentation Term Paper

Sales Manual for Strategically Planning a Sales Presentation - Term Paper Example However, the company has established sales distribution chain to reach the customers. The company has distributors worldwide to distribute the products to the wholesalers. In most occasions, the company has standardized supply chain to sell its products. The distributors get the products directly from the company. They distribute mainly to the wholesalers. However, Cadbury products are very perishable and they require few distribution channels. These distributors may sell the products to the final consumers but at a retail price. The wholesalers, on the other hand, sell directly to the retailers and to the final consumers. Although the chain of distribution is flexible, they are guided by the regulations. For instance, the price per unit to the final consumers is the same, but B2B price is subsidized. This will ensure business harmony in all transactions. Personal selling refers to oral or verbal communication with the potential customers of the Cadbury products with the aim of increasing the sales. This approach has been very important because it focuses on developing a concrete relationship with the consumers or the buyers. Furthermore, it is one of the elements of the promotion mix as well as an effective tool of promotion. Prospecting-the company has used personal selling in looking for new customers to buy the products. Like any other business, the company continuously looks for new markets for its products as this is the way to measure the growth of the company. By looking for many markets, the company can increase its sales and maximize the profits. Personal selling plays a significant role in realizing this. Communicating- personal selling is more expressional than any other approach. This is the most suitable way of explaining to both the existing and new clients of the range of the products. Customers get instant feedback to their questions about the products hence easy to persuade them to make purchasing decisions. Information

The Power of Love Essay Example for Free

The Power of Love Essay â€Å"The Lady with the Pet Dog† are both stories of two unhappy pair of people who find love through unexpected extra-marital affairs. In both stories, the lovers are not seeking to have an affair, but meet randomly while on vacation without their spouses. The characters all share a sense of unhappiness in their marriages, but find in their lovers’ eyes an acceptance leading to self-discovery and fulfillment. Because of the bond formed between the lovers each comes to the realization that life must include the other, for only in the relationship are they made whole and able to find their reason to live. Chekhov and Oates’ short stories share a common theme that true love is a random, transformative event which brings about a feeling of acceptance and completion that serves to give a purpose and meaning to life. Similarly, each story’s pair of characters meet based on chance and proximity. In Chekhov’s story, Dmitri first notices â€Å"a young woman†¦ walking along the embankment; behind her ran a white spitz† (266). In Oates’ story Anna relates the first sight of her lover: â€Å"A man †¦ approaching her†¦[a] small †¦ golden dog, bound[ing] near † (981). These brief introductions lead to the characters interacting; each couple aided by the dog found in the title, allowing an entry into conversation. In Chekhov’s story, â€Å"The lady sat down at the next table, three steps away from him†¦ [he] gently called the spitz, and when the dog came over, he shook his finger at it† (267). This was the opportunity for Dmitri to meet his lover, Anna S.. In Oates’ story, Anna finds â€Å"her soul strained to fly outward, to meet with another person,† so she, â€Å"tied her hair back†¦ and went down to the beach†¦[where] the man glanced around at her †¦ [and] smiled† (981). Unlike Chekhov, Oates does not allow her male character to be called by name, allowing the female narrator, Anna, to have her emotions and uncertainty dominant. In both stories the narrative relates how the principle characters, though opposite in gender, are intrigued by their chance encounters and pursue their new acquaintances. In Chekhov’s story, â€Å"after dinner they walked off together – and a light, bantering conversation began†¦ Afterwards, in his hotel room, he [Dmitri] thought about her, that tomorrow she would probably meet him again. † In Oates’ story, Anna â€Å"spent the rest of the day reading†¦She thought again of the man on the beach. She lay the book aside and thought of him: his eyes, his aloneness, his drawings of her. They began seeing each other after that. † Both stories consummate the relationships. In Chekhov’s story, Dmitri found his chance: â€Å"he looked at her intently and suddenly embraced her and kissed her on the lips†¦ Let’s go to your place †¦Ã¢â‚¬  he said softly. In Oates’ story, Anna takes the initiative: â€Å"she heard herself asking if he would like to come in. She allowed him to lead her inside, to close the door. † After they have made love, and after a period of silence and reflection, both female characters begin to feel the weight of their actions. For Chekhov’s Anna, ten years younger at age 20 than Oates’ Anna, she had â€Å"a feeling of awkwardness, and an impression of bewilderment, as if someone had suddenly knocked at the door†¦ the ‘lady with the little dog,’ somehow took a special, very serious attitude towards what had happened, as if it were her fall. † Oates’ older Anna, impulsively questions her lover, â€Å"Do you †¦ do you love me? † And her lover answers, â€Å"You’re so beautiful† (983). Having felt so alone before, so uncertain, Oates’ Anna absorbs this adoration and â€Å"this beauty, shy and glowing and centered in her eyes†¦Ã¢â‚¬  (983). Later, like Chekhov’s Anna, Oates’ Anna also â€Å"felt a strange, idle fear, a sense of the danger that would not recognize her as the lady in the drawing, the lady with the pet dog. There was nothing to say to this man, this stranger,† and, â€Å"[t]his is the end of one part of my life† (984). Chekhov’s Anna also tearfully felt: â€Å"I’m a bad, low woman, I despise myself and am not even thinking of any justification†¦ I swear to God that I couldn’t control myself any longer, something was happening to me, I couldn’t restrain myself† (269). Oates’ Anna was also scared but â€Å"it seemed to her necessary to give in; she had to leave Nantucket with that act completed, an act of adultery, an accomplishment she would take back to Ohio and to her marriage† (983). Though each pair did not look for an adulterous relationship, each pair found just that. After the initial romantic attraction and feelings of loneliness were satisfied through passion, each set of lovers still felt the relationships were temporary and meant to end. After hearing from her husband, Chekhov’s Anna declares â€Å"It’s good that I am leaving †¦ [it’s] fate itself† (270). Oates’ Anna believes: â€Å"Now something will happen. It will come to an end† (984). Even Dmitri thought â€Å"[a] month would pass and Anna †¦ [will] be covered by mist in his memory† (272). In contrast to Chekhov’s story, Oates’ lovers do not part easily. In their last drive together, Anna’s thoughts varied from believing her lover would be relieved when he left her to the thought that â€Å"this man was her savior, that he [has] come to her at a time in her life when her life demanded completion† (977). Oates’ Anna is undecided, clinging, yet pushing her lover away. She put a hand on his arm, a claim. He turned to her and smiled and she felt that she loved him,† but, â€Å"at the same time she understood †¦ she would leave him soon, safely, and within a few days he would have fallen into the past †¦Ã¢â‚¬  (977). No matter what their plans, the affairs’ end doesn’t come easily to any of the lovers. Their minds continue to be filled with memories of their love. Each male character travels to see their lovers again, going to a public theatre and concert respectively. Chekhov’s Dmitri realizes when he sees Anna S. hat she has changed him, â€Å"when [he] looked at her, his heart was wrung, and he realized more clearly that there was now no person closer, dearer, or more important for him in the whole world; this small woman†¦ now filled his whole life, was his grief, his joy, the only happiness he now wished for himself† (274). Chekhov’s Anna also confesses â€Å"I think only of you [Dmitri] all the time, I’ve lived by my thoughts of you† (275). Oates’ characters are not as verbally expressive, but their actions convey their inability to separate, â€Å"she went to him at his hotel. She wept, pressing against him, demanding of him, ‘What do you want? Why are you here? ’† (985). â€Å"I want to talk about last August,† he replied and â€Å"they became lovers again† (985). With these declarations and actions the lovers’ bonds of attraction begin to evolve into deeper, intimate unions forged by compatible needs which their respective spouses cannot understand or satisfy: the characters are finding true love for the first time. After realizing their love, the principle narrators also find within themselves a feeling of acceptance, and fulfillment with their new relationships. In â€Å"The Lady with the Little Dog,† Dmitri determined that â€Å"by some strange coincidence, perhaps an accidental one, everything that he found important, interesting, necessary, in which he was sincere and did not deceive himself, which constituted the core of his life, occurred in secret† (276). His relationship with Anna fulfilled him in a way that his overt life could not. â€Å"For him it was obvious that this love of theirs would not end soon †¦ at that moment he saw himself in the mirror† (276). The mirror functions in both stories as the catalyst for the narrator’s awareness of their fulfillment in the newly forged relationship. In the mirror Dmitri sees his gray hair but â€Å"only now, when his hair was gray, had he really fallen in love as one ought to—for the first time in his life† (277). For Oates’ Anna, as she again prepared to leave her lover, â€Å"she happened to catch sight of his reflection in the bureau mirror †¦ preparing also to leave†¦ and she realized that he existed in a dimension quite apart from her †¦ she felt a miraculous calm. This man was her husband truly †¦ they [have] been married haphazardly and accidentally for a long time†¦ she [loves him] above any other person in the world, above even her own self-pitying sorrow and her own life† (987). With the principle characters’ discovery that their love affair was now their primary relationship, giving them emotional security and a fulfilling sense of completion, they also realize that their lives have changed direction. Oates’ Anna concludes that her lover is â€Å"her destiny. And she does not hate him, she [does] not hate herself any longer; she [does] not wish to die; she [is] flooded with †¦ certainty. Anna realizes, a â€Å"gratitude, [and] pure selfless energy †¦ she [knows she has] been behaving correctly; out of instinct† (987). Oates’ Anna concludes love is her â€Å"triumph,† overcoming unhappiness with a new â€Å"beginning† (987). Chekhov’s Dmitri changes his goal from one of secrecy and stolen moments to thoughts of â€Å"how they could free themselves †¦ it seem[s] that †¦ the solution [will] be found, and then a new beautiful life [will] begin† (277). The short stories â€Å"The Lady with the Little Dog† by Anton Chekhov and â€Å"The Lady with the Pet Dog† by Joyce Carol Oates both tell of true love found despite the shame of marital infidelity. Though the stories unfold with opposing gender’s center of consciousness, differing chronological development, and unique expositive style and emphasis, the stories have a common theme of the redemptive and transformative power of true love.  Through similar plots, climactic scenes, and open endings, the stories reveal the two pair of lovers’ fulfillment in their first real love and their new sense of direction and desire for a fresh start with their love in the open.

Saints vs Modern Day Role Models Essay -- Sociology, Leadership

THESIS STATEMENT Saint’s qualities can be viewed as more effective modern role models and leaders than the contemporary media influencing the youth. PURPOSE STATEMENT The purpose of this research paper is to discuss the influence of the with the media today and how saints can be viewed as role models today, which will be supported with books and web sources on the related topics. INTRODUCTION Saint’s qualities can be viewed as more effective modern role models and leaders than the contemporary media influencing the youth. The mass media influences our society today in what many should look up and follow their steps to. They create role models for the youth to base their decisions in life so they follow their role model’s actions. â€Å"Research on violent television and films, video games, and music reveals unequivocal evidence that media violence increases the likelihood of aggressive and violent behavior in both immediate and long-term contexts† says Anderson, (Anderson, The Influence of Media Violence on the Youth). This generation lacks leaders that positively impact the youth into doing virtuous and productive actions. The media should expose role models that demonstration good qualities to influence the individuals into following them. Instead they show bad role models for people to follow or for the youth to look up to. McFarland, author of 21st Century Leadership, states a quality a modern day leader should possess, â€Å"Inspiring words, actions and emotions that propel others to go beyond their preconceived limits† (28). The motives of a successful leader should be genuine and not just for show. Good examples of genuine motives to do good deeds are saints, who fit in the classification of respectable role models to ... ...veryone. Good leaders need courage to show others and direct them in what they believe in. Alexander says, â€Å"Courage is an essential quality in heroism. Heroes have courage to be true to themselves. They are celebrated for their courage, nobility, or exploits†¦Ã¢â‚¬  (3). Contemporary role models seldom offer stability, good choices, and morals unlike historical role models, such as saints that use their abilities to effect positive changes. According to theologian Lawrence Cunningham states, â€Å"Saints show the possibility of a heroic life, even today† (43). Instead of following the footsteps of the usual celebrities advertised by the media, looking back at the actions of saints’ show a more positive influence for the youth today. People should base their choices on good examples seen in righteous models who have a vision and show their beliefs through their actions.

Research Paper: Marjane Satrapi Essay

Beset with the unthinkable, the Islamic Revolution defines turbulent times for many Iranians (Tehran). Numerous females including Satrapi were robbed of their social rights due to westernizing and secular efforts (Tehran). In turn, the Islamic Revolution undermined the younger Satrapi’s ability to come to terms with her own identity; nevertheless, she now writes to share her experience with oppression and her later journey towards cultural integration. It is a historical dispute that woman did not have their share of say in the revolutionaries’ political agenda (Mouri). In the months following the Revolution, obligatory hijabs were decreed (Mouri). Girls of every age rank were forced to wear a veil. Several active Iranian female revolutionists discharged into the street protesting what soon became the law of the land. Their male comrades did not offer support believing that the time was not appropriate. Instead, they simply encouraged solidarity with the new government in order to display a united front before their international enemies (Kar). Consequently, wearing hijab became mandatory, and the lack of it was disciplinary (Kar). Satrapi was 10 at the time, experiencing her first instances of Iran’s social and political transformations. (Kutschera). The compulsory hijab eventually assumed a government-sponsored and aggressive position (Kar). Various female and liberal minded organizations were marginalized and stripped of their supremacy. The regime suppressed these crowds through methods such as coercion, enticements, deportation, and brutal force. Years later, Satrapi was spared the oppression of an Islamic regime at the peak of its worst (Leith). Her lack of unwavering obedience and expressive nature would have caused her immense trouble with government. Thus, afraid she’d be a victim of the regime’s repression and prejudice, her parents sent her to Vienna (Kutschera). Unfortunately, she was challenged with preconceived notions held by Europeans (Leith). While attending a boarding school ran by nuns, Marjane was expelled for calling the chief mother a prostitute when she claimed that Iranians were â€Å"uneducated† (Hattenstone). Marjane’s life eventually plummeted leading her to homelessness, bronchitis, and drug abuse (Hattenstone). Defeated, she escaped the havoc by   home, ultimately surrendering herself to the lifestyle she once rejected (Hattenstone). Unfortunately, the hijab and restricted style options weren’t Satrapi’s mere concern. Upon her arrival home, Satrapi dealt with more prejudice than she had originally anticipated. She was known as the Western Iranian, which made her cultural transition in Iran especially difficult. Her later diagnosis with depression fostered even more mayhem within her life resulting in suicidal attempts. Her early 20’s were indeed tempestuous times as she struggled to establish and integrate herself into foreign customs. The end of the Islamic Revolution didn’t necessarily mean that the essence of corruption and repression were eradicated. In fact, the bitterness lingered for another 30 years shaping a void for many Iranian women. The marriage age for females was lowered to nine, and they lacked the rights to obtain divorce. Meanwhile, their male counterparts were able to assume full custody of their children, obtain unilateral divorce, and have as many wives as they desired. In all, females received a lot of harsh treatment if they failed abide by the restrictive nature of Islamic rule. For a female foreigner like Satrapi, simply bearing a different style of clothing or thought was enough to galvanize unwanted attention. It was remarkably problematic having to assimilate into a culture she had to escape from in the first place. In the end, Satrapi realized that although Iran is her home, the social oppression outweighed that one factor. She eventually returned to Europe to pursue an art degree and take on the next chapter of her life, Persepolis. Persepolis was written in efforts to share her experience regarding the Islamic regime. It is often a misconception that Iranians were religious fanatics versus being traditional, and for that, Satrapi wrote to bring light and understanding into the situation. She wanted to clarify that what people saw in the news didn’t bear the whole picture. Her other renowned writing projects such as Chickens and Plums and Persepolis II also entail political elements along with personal experiences. It is ultimately her way of preserving an evolutionary truth that could have succumbed had she not taken the time to share. Consequently, Satrapi’s story is now one of the most popular books known for embodying a realistic coming of age story during the Islamic Revolution. She undertakes a realistic portrayal of how private life and public life can be drastically assailed by political upheaval.

Gangnam Style Speech

If the phrase â€Å"Oppa Gangnam Style† doesn’t mean anything to you yet, you may want to Google it or ask your friends about it, or you’ll be left wondering why everyone is hopping up and down on invisible horses. The combination of catchy riffs and the corny-yet-hip dance moves made the music video by Korean artist Psy (short for â€Å"Psycho†) the most â€Å"liked† YouTube video of all time. Who is this Psy? Where exactly is Gangnam and what is its style? Well, I have all the answers for you.Today, I’d like to share you about Gangnam Style including a man behind Gangnam Style, the meaning of Gangnam Style, and its achievements. First, a man behind gangnam style. Park Jae Sang, known as PSY, is a Korean hip hop artist under YG Entertainment. He debuted in January 2001 with his full-length album titled â€Å"PSY†¦ From the Psycho World! â€Å", for which he later had to pay fine due to accusations saying that the album contains  "inappropriate contents†. Since then PSY has become a controversial artist as his second album was even banned in 2002.However, he gained much fans with his style of music. He is especially popular for his sense of humor. In summer 2012, PSY launched himself into an international stardom through â€Å"Gangnam Style,† the song that he wrote, composed and produced by himself. The term â€Å"Gangnam Style† was listed in Time's weekly vocabulary list as a manner associated with lavish lifestyles in Seoul's Gangnam district. Gangnam is the area where rich and fashionable young people get together. This song describes a guy who wants to be cool and stylish like a typical Gangnam person, but eventually fails.Psy said in an interview that he intended a twisted sense of humor by claiming himself to be â€Å"Gangnam Style† when everything about the song, dance, looks, and the music video is far from being such a high class. â€Å"People who are actually from Gangna m never proclaim that they are—it's only the wannabes that put on these airs and say that they are â€Å"Gangnam Style†Ã¢â‚¬â€so this song is actually poking fun at those kinds of people who are trying so hard to be something that they're not. † – Psy. Now we know about Psy and Gangnam Style more, right?Third, let’s talk about the achievements of the song and its accompanying music video â€Å"Gangnam Style† was recognized by Guinness World Records as the most â€Å"liked† video in YouTube history and won Best Video at the MTV Europe Music Awards. The song reached the number one position in more than 30 countries including Canada, France, Germany, and the United Kingdom. As if that’s not enough, Psy himself visited the U. N. and taught Gangnam Style dance moves to Secretary General Ban Ki-moon. Together, they rode invisible horses.According to the United Nations, PSY has become an â€Å"international sensation† through h is song â€Å"Gangnam Style Psy is far from the word â€Å"handsome† but he chose not to have a plastic surgery. He had kind of a tough run to this point. As we all know that Korean music is exceptionally focused on looks, and Psy is not a good looking guy, so he had to work his way to the top. It took him six albums to become a superstar. I admire Psy a lot because he is true to himself. He reminded me of Sebastian's line in The Little Mermaid that â€Å"You got your own style, now let it come through. And remember no matter what, you got to be you. â€Å"